What are missed calls costing you?
A quiet phone is not always a demand problem. Sometimes the calls arrive and nobody picks up. Put in your own numbers and see the size of the gap.
Your numbers
Count every call to the business number, answered or not. Your phone log or call tracking shows this.
Calls that ring out or reach voicemail. Check the missed-call list for a normal week, including after hours.
Out of the calls you do pick up, how many turn into work. Use your own booking rate, not a guess.
The typical invoice for a first job. Leave repeat work and referrals out to keep the estimate conservative.
The starting values are example numbers only. Replace each one with your own.
Based on 35 unanswered calls a month, booked at the same rate as the calls you answer. It is an estimate from your inputs, not a forecast.
What to do with this number
Missed calls are rarely a staffing problem alone. They usually point to a system gap: no call-back routine, no after-hours capture, no text-back. The audit shows where the calls leak and what each fix is worth.
See the Local Visibility AuditQuestions owners ask
How the estimate is worked out, and what to do next.
How does the missed call calculator work?
It multiplies your weekly calls by the share that go unanswered, then by the share of answered calls you normally book, then by your average job value. That gives the jobs and revenue those unanswered calls would have produced if you had booked them at your usual rate, shown per month and per year.
Is the result an exact figure?
No. It is an estimate built only from the numbers you enter. Some callers will ring back and some would never have booked. Use it to judge the size of the gap, not as a forecast.
Where do I find how many calls I miss?
Your phone system or mobile carrier keeps a missed-call log. Call tracking software and your Google Business Profile performance report also show call volume. Check a normal week, and include evenings and weekends.
What is the fastest way to stop losing missed calls?
Most owners start with a missed-call text-back, so every unanswered caller gets a text within a minute, and a fixed call-back routine during the day. After that, look at when the missed calls happen and cover those hours.
See how I build these systems